Do you still remember the classic 3D movie "Avatar" released 13 years ago? In 2010, "Avatar" won 1.428 billion yuan in domestic box office (data source: Baidu Encyclopedia), becoming the domestic box office champion of the year. "Avatar" triggered a 3D craze and ushered in the 3D era; 3D movies make the audience feel as if they are in the scene, bringing a more real and direct viewing experience. 3D is a breakthrough in our visual experience, which extends the plane to three-dimensional, allowing us to touch the wall of "immersive" experience.

3D movies are now very common, especially all kinds of science fiction blockbusters are almost all 3D movies. The public's sense of freshness is no longer as good as before. The 5D movies that have developed now will definitely take you to experience future technology and further feel the charm of immersive viewing. Some people can't help but ask "What is 5D?", "Is it good? Is it a breakthrough or a gimmick?" Today, let Xiaobo lead everyone to learn more about what 5D movies are.

The Dragon Boat Festival is approaching, indicating that the hot summer has arrived. Xiaobo brings a 5D cinema project with extremely cool characteristics, inviting you to experience together: 5D movies are based on 3D and 4D movies. It is a new form of film art expression. 5D movies perfectly integrate vision, hearing, smell, touch and movement. 5D cinemas are composed of professional 5D cinema screens, polarized glasses, dynamic seats, digital sound systems, special effects systems and other high-tech products, giving people real artistic enjoyment and visual feasts. The cinema has a prominent theme, high technological content, realistic effects, and strong picture impact! When watching 5D movies, the audience can get all-round experience including vision, hearing, touch and smell!

(1) 5D cinemas have very strong entertainment advantages. The audience's interactive participation in the movie is the biggest feature that distinguishes 5D cinemas from previous cinemas. The interactive games between the characters in the movie and the audience give the audience a sense of mission and accomplishment in the movie. In addition, in some 5D movies, while the audience interacts with the characters in the movie, there is also competition among the audience for interactive game scores, which reveals the impulse and desire of a considerable number of audiences to watch the same movie repeatedly. This is the unique charm of 5D cinemas and the reason why its commercial value is far higher than that of other cinemas. (2) The application scenarios of 5D cinemas are very wide. They can be applied not only to movie theaters, but also to cultural and tourism scenic spots, theme parks, characteristic towns, water parks, commercial complexes, family entertainment centers, theme pavilions and other fields. (3) The throughput and continuous revenue-generating capacity of 5D cinemas are far higher than other entertainment projects. The duration of 5D films is generally 5-15 minutes. The appropriate length of the film can increase the profit margin and facilitate the business to recover costs as soon as possible. For example, the 5D cinema built by Boren Technology covers an area of ​​130m², has a passenger capacity of 50 people, and the experience time is 6 minutes (including 2 minutes for boarding and disembarking). The peak day reception volume can reach 4,000 people per day (8 hours per day). (4) The film content of 5D cinemas can be combined with local cultural resources and industries. Through the promotion of 5D cinemas, the influence and competitiveness of local culture can be enhanced.

Jiangsu Boren Culture Technology Co., Ltd. has rich experience and unique design in the production of 5D cinema projects. Let's follow Xiaobo to learn more about it!

01. Rich special effects of seats

The seat special effects system mainly includes neck jet, back poke, leg sweep, face wind, water spray, smell, and lighting; the environmental special effects mainly include strong wind, strobe, smoke, snowflakes, smell, etc. The addition of these special effects combines the virtual and the real to a greater extent, further enhancing the effect of the experience. The special effects are controlled by PLC and DMX controllers, and the special effects are triggered and controlled according to the performance scenario.

02. Integrated seat special effects

Boren 5D seat products have the characteristics of high integration, high quality and strong experience. It is different from conventional dynamic seats, which only have multi-angle motion functions and less special effects integration. Most special effects experience equipment is mounted on railings, ceilings or walls, or behind seats. Boren 5D seats will have high experience special effects, integrated into the seat armrests. During the viewing experience, the effective distance of the special effects experience just covers the range of the human face, which can ensure a better project experience.

Boruto's 5D seat also pays great attention to details. There are strip backlights on the top and bottom of the back of the seat, allowing users to have a 360-degree immersive experience and integrate into the movie scene.

03. Convenient maintenance in the later stage

Due to the integration of Boruto 5D seat special effects, the need to add related settings to the railings or ceilings in the theater is reduced, and the difficulty of on-site construction is reduced, which greatly shortens the construction period, reduces the failure rate, and is also very easy to maintain in the later stage.

04. The theater effect is vivid and realistic

Boruto Technology's 5D theater uses seat special effects and environmental special effects to simulate various special effects such as lightning and thunder, wind, frost, rain, snow, and explosion impact, perfectly integrating vision, hearing, smell, touch and movement, and then adding plot-based interactive games, with surreal visual feelings and special and stimulating effects. The effects are synchronized, and the simulated scenes and special mechanism settings are used to imitate the actual events. While producing a vivid and lifelike three-dimensional picture, the interactive props are fully utilized as the plot changes, so that the audience can participate in it and fully integrate into the plot, and experience the unreal simulation and thrilling adventure trip.

05. Professional technical guarantee

Boren 5D Cinema is designed in strict accordance with relevant national laws, regulations, standards and specifications, and follows the principles of safety first and prudence and conservatism. All experience indicators and economic indicators are absolutely subject to the requirements of safety indicators. Core components and key components are selected from international or domestic first-line brands. All load-bearing components and important welds are simulated, analyzed, calculated and inspected in strict accordance with actual usage. Sufficient redundancy is left in the design to ensure the stability of the product. From the early planning and design of the project; mid-term production and installation; late debugging, operation and maintenance, etc., strict control and verification are carried out to provide passengers with a high-quality experience. Under the condition of meeting the safety and stable experience, the construction requirements of the project, the production and manufacturing of equipment, the operation and maintenance of the project, and other costs are comprehensively considered.

06. Boren 5D seat parameters

Boren 5D Cinema is designed in strict accordance with relevant national laws, regulations, standards and specifications, and follows the principles of safety first and prudence and conservatism. All experience indicators and economic indicators are absolutely subject to the requirements of safety indicators. Core components and key parts are all selected from international or domestic first-line brands. All load-bearing components and important welds are simulated, analyzed, calculated, and inspected strictly according to actual usage conditions. Sufficient redundancy is left in the design to ensure the stability of the product. From the early planning and design of the project; mid-term production and installation; late debugging, operation and maintenance, etc., strict control and verification are carried out to provide passengers with a high-quality experience. Under the condition of meeting the safety and stability of the experience, the construction requirements of the project, the production and manufacturing of equipment, the operation and maintenance of the project, and other costs are comprehensively considered and optimized.

Boren Technology keeps pace with the times and will help promote the qualitative change of domestic amusement projects and lead the trend of more experiential amusement projects.

Jiangsu Boren Cultural Technology Co., Ltd. was founded in 2017 and is located in Jintong International Industrial Park, Wujin High-tech Development Zone, Changzhou City, Jiangsu Province. It mainly serves theme parks, characteristic cultural and tourism towns, commercial complexes (family entertainment centers), theme venues and other customer groups, providing project creativity, planning, in-depth design, high-tech amusement equipment, system integration, installation and commissioning, operation and maintenance management and other professional services, and is committed to creating innovative products such as entertainment robots, high-tech amusement facilities, and family entertainment centers (FECs).